I really believe that there is nothing as powerful as video to deliver a message. I keep telling my clients that they have to muster the video tool of communications. But first, I need to experiment and understand the essential of this medium. Remember how Power point presentations use to be a big deal to make? Video is really so much more direct and soon to be available.  We are tottaly exposed to this language, so it’s only a matter of time until we’ll main stream it into our marketing mix.

I got some really good tips from some of you after the “humus and SSL .”  Most common feedback was “don’t worry too much about the quality, just get more clips out there. So this time I decided to go pretty far with the expertizing idea by creating a tip giving voice called “tachles” talking about the freemium business model. Now, I know there is a lot to talk about and the goal of the clip was to only touch the issue on the surface and to provoke you to talk to us if youwish to explore the freemium model further. This one was a lot of fun to make together with my daughter and friends. I have 2 more tahkles clips in the oven.

FREEMUIM תכלס על

Take a look at it and please send me your thoughts and feedbacks about the concept.