Category: Internet Marketing

Affilicon Israel 2008

30 November, 2008 (12:09) | English, Internet Marketing, שיווק באינטרנט | No comments

WebWhile’s summary of the Affilicon affiliate marketing event in Israel, November, 2008.

Google Analytics - Intentionally Inaccurate Stats

23 November, 2008 (09:59) | English, Internet Marketing, שיווק באינטרנט | No comments

Recently, I noticed a huge discrepancy in the statistics that one of our client’s sites was reporting on Google Analytics. I suggested to the client to add one of my favorite free web metrics tools, Statcounter. Statcounter gives you free stats up to a certain number of visits and then you can upgrade to be [...]

Beyond SEO in Israel

8 September, 2008 (21:19) | English, Internet Marketing, Seo Israel, שיווק באינטרנט |

SEO –  Search Engine Optimization.  Currently, it seems like it is all some Israel website owners are thinking about. Until the next buzzword or trend comes around (soon it is going to be video - hint, hint). Over the years, I have come to notice three types of clients in Israel.

Freemium - פיצוחי

31 July, 2008 (13:17) | Hebrew, Internet Marketing, Online strategies, שיווק באינטרנט | No comments

ברחוב ויצמן ניצב איתן המוסד פיצוחי יוסי. לא משנה באיזו עיר כי כמעט בכולן יש כזה אוריגינל או תואם. בקניון רננים ברעננה פתחו פיצוציה בין הסושיה לקפה גראנדה. אולם בעוד בפיצוחיות בויצמן יושבים אנשי עסקים ממולחים תרתי משמע, בקניון רננים אני מוכן להתערב שהפיצוחיה מנוהלת על ידי טירון לא מפולפל. איך אני יודע? כי כשעברתי שם [...]

Keyword Research Exposes New Market Niche

6 July, 2008 (09:51) | Internet Marketing, Seo Israel, ecommerce Consulting |

I don’t care whether you have an Internet Marketing budget, whether you SEO’d your site, or your brand is so well-known you don’t need to make any effort to get customers. If you have not done proper keyword research (that would probably be 99% of Israeli companies), then you may be missing one of the [...]

SEO in Israel - An Unhealthy Obsession

3 July, 2008 (12:58) | Internet Marketing, Online strategies, Seo Israel, שיווק באינטרנט | No comments

Search Engine Optimization (SEO) is understandably a hot topic for anyone that is involved in marketing their company, product or service online. After all, with so many potential customers relying on Google, Yahoo and other leading search engines for finding what they need online, if your company or product are not in the top results, [...]

takchles talks about the freemium model

25 June, 2008 (11:09) | Internet Marketing, Online strategies, שיווק באינטרנט, שיווק בוידאו | 1 comment

I really believe that there is nothing as powerful as video to deliver a message. I keep telling my clients that they have to muster the video tool of communications. But first, I need to experiment and understand the essential of this medium. Remember how Power point presentations use to be a big deal to [...]

WebWhile Goes Video

9 June, 2008 (14:12) | Internet Marketing, Online strategies, שיווק באינטרנט, שיווק בוידאו | No comments

Dror did it. In a less than 2 weeks, bought the equipment, defined the concept and produced a great clip. This is not just Internet marketing bla bla — this is real content, a real tip about SSL that can help anyone involved in managing an Internet site. This was simply one of the issues [...]

Our Debut Video . . . Coming Soon

4 June, 2008 (11:07) | Internet Marketing, ecommerce Consulting | No comments

So Dror bought the digital video camera and a nice tripod and we are in the movie-making business. Well, not exactly, but we have the basics and are wasting no time in getting started. Since we want to start churning out videos that will provide valuable information to our audience and will help promote WebWhile [...]

Video! Video! Video! -Don’t Ignore It

27 May, 2008 (13:48) | Internet Marketing, שיווק באינטרנט, שיווק בוידאו | No comments

So if a picture is worth a thousand words how much is a video worth?  We are soon going to find out. Dror is out at the store picking up a new digital video camera with a ridiculous sized hard drive as I write these very words. After much delay, I gave in and agreed [...]