When I decided to learn everything there is to know about SEO, about 5 years ago, there were a few SEO consultants that I found to be notably truthful, practical, focused and they did an excellent job at conveying their knowledge. There were 3 optimization experts that I chose to follow closely and continue to [...]

Yahoo, Bing and even the Chinese search engine Baidu as well as other smaller search system should play a roll in your SEO efforts and be a factor when relevant.

Interspace CEO, Itzik Nozatski, called to say thanks. Interspace is the foremost provider of hosting here in Israel, for those not “in the know”. His online visitors are loving the video we put together for him a while back. The Search Engines love it as well with the significant impact that video has on SEO [...]

 
 
אני לא בטוח איזה טעות אסטרטגית היתה חמורה יותר , לא להתאפק לתחילת כנס תוכנית השגרירים של google ולהכנס בסביח על הבוקר. (עוד חצי שעה של התאפקות והייתי חוסך לא רק 20 ש”ח כי אם גם את תסמונת ה- SEO – (sabich, emergency obsession)  כי גוגל דפקו באירוע אחלה בופה כולל דים-סאם בצהריים!) או הטעות [...]

SEO –  Search Engine Optimization.  Currently, it seems like it is all some Israel website owners are thinking about. Until the next buzzword or trend comes around (soon it is going to be video – hint, hint). Over the years, I have come to notice three types of clients in Israel.

בחופש האחרון הפקדתי את גורל ילדי היקרים בידי “יסבבה”. לפני שאתם מדווחים עלי לרשויות נראה אתכם שורדים חמש שעות בסופרלנד באמצע הקיץ. בכל אופן, בעוד אני על המחשב המח שלי נשטף ברקע מהמיטב ההוליוודי שמשודר ברצף בערוץ הרצוץ. למרבה הפלא, מסתבר שגם בסרטי הסבבה יש תמיד דמויות המוכרות מעולם השיווק באינטרנט.

Don’t believe it until you see it. But keep your eyes open – it will be worth it.
For a long time now, Google has been promising us that they will start to index Flash. That day has not come yet. But now there is another storm of noise as Google, Yahoo and Adobe start collaborating [...]

I don’t care whether you have an Internet Marketing budget, whether you SEO’d your site, or your brand is so well-known you don’t need to make any effort to get customers. If you have not done proper keyword research (that would probably be 99% of Israeli companies), then you may be missing one of the [...]

Search Engine Optimization (SEO) is understandably a hot topic for anyone that is involved in marketing their company, product or service online. After all, with so many potential customers relying on Google, Yahoo and other leading search engines for finding what they need online, if your company or product are not in the top results, [...]

If you manage a website or are somehow involved in online marketing, so there is no doubt you know what keywords are. But the mistake that many people make is to be obsessed with a few or even several keywords and then to believe that they need to focus on getting ranked for just those [...]